The engaging way to train your sales team
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HOW IT WORKS
THE PROCESS
EXPLORE
New ways to sell
Master 40+ sales strategies that overcome common sales problems.
EXPERIMENT
With new tools
Take the guesswork out of selling with done-for-you templates and tried-and-tested tools.
ENGAGE
Your team with training
Meet the changing needs of your business and team with easy-to-execute training content.
ADOPT
What works for you
Turn new learning into lasting habits with practical practise programs.
The EQ Sales Lab is a library of bite-sized training, tools, and templates to develop and elevate your sales skills – executed by your team, in-house.
From the brilliant basics to advanced strategies, our purpose-built content takes your team, and sales results, to a new level.
The Lab includes:
- Done-for-you frameworks
- Tried-and-tested tactics
- Best practice templates
- Strategic sales tools
- Easy-to-execute sales training guides
- DIY sales training calendar
What our customers love about the Lab
Anthony, AJB Insurance
I was amazed at how easy it was to implement the tools - they have truly given my team hours back in their day.
Andrew, Spaceship
This training stands out from any other sales training I’ve done. The lessons are entertaining and actually make me want to learn more.
Rosa, 2SG Wholesale
I went from learner to trainer within an hour and am now confident in my ability to train my team whenever they need it.
Natalia, Baleine Corporate
The Lab has given me new tactics and techniques which have helped me learn and execute strategic selling as a business owner.
LESSONS IN THE LAB
Sales Strategies
Sales strategies to help you work smart, not hard.
What you’ll learn
- How to create a client engagement plan
- How to use data to identify your ideal customer
- How to ask closing questions
- How to negotiate sales concessions
- How to create a cross sell strategy
- How to easily upsell
- How to ask uncovery questions
- How to present an impactful demo
- How to progress a pipeline opportunity
- Plus more!
Sales Communication
Sales communication frameworks to communicate with confidence.
What you’ll learn
- How to tell your brand story
- How to present a case study
- How to create an elevator pitch
- How to overcome objections
- How to negotiate a sales concession
- How to speak to customer pain and gain points
- How to build rapport
- How to speak to statistics
- How to build a sales pitch
- Plus more!
Sales Leadership
Sales leadership techniques that drive results through people.
What you’ll learn
- How to build team goals
- How to structure a productive week
- How to coach sales skills
- How to coach critical thinking
- How to communicate vision in meaningful ways
- How to effectively delegate
- How to host a sales meeting
- How to host a 1-1
- How to give and receive feedback
- Plus more!